BLAKE LIVELY, Halle Berry and Zoe Saldana are just three of the new names to support Gucci’s Chime for Change campaign. The actresses join existing ambassadors and co-founders Beyoncé Knowles, Salma Hayek and Frida Giannini.

Other stars to lend their voice to the campaign include Katy Perry, Freida Pinto, Evan Rachel Wood, Olivia Wilde and Jada Pinkett Smith – who have all united in a new video to declare that “anything is possible for women around the world.” In the short clip, the ambassadors highlight “three of the most powerful tools a woman can have to help change the world”: education, health and justice.

Knowles reveals that she tells her daughter every day that she could be President (“I know she has no idea why I’m saying that – she’s one year old and I’m like: ‘You know you could be President’”). Berry talks about what inspires her, while Perry and Pinkett Smith praise the impact of social media, and Giannini emphasises the importance of being a role model to future generations.

The Chime for Change campaign, spearheaded by Gucci, aims to raise funds and awareness of women’s issues globally. A charity concert in aide of the project,Sound of Change Live, will be held at Twickenham Stadium on June 1.

Watch the video here!

A few days ago (March 6) Blake was spotted at the Gucci Premiere Press Conference in New York. Some photos of the conference have been added to the gallery!

RELATED LINK:
Appearances > 2013 > Gucci Premiere Press Conference – March 6

Blake did an interview that was part of promoting the Gucci Premiere fragrance a little earlier. Be sure to check the video out below !

The gallery has been updated with behind the scenes photos, screencaps and much more of Blake’s Gucci Première fragrance commercial.

RELATED LINKS:
Ad Campaigns > Gucci Première Fragrance > Behind the Scenes
Ad Campaigns > Gucci Première Fragrance > Clip: The Director’s Cut
Ad Campaigns > Gucci Première Fragrance > Clip: Behind the Scenes 

Here are a couple of interviews & press of Blake dicussing and promoting the new Gucci Première fragrance.

Behind The Scenes

Venice Film Festival – World Wide Launch

RELATED LINK:
Appearances > 2012 > Gucci Premiere Fragrance Launch

Source

Vogue Beauty caught up with Blake to discuss everything from her beauty regime to Gossip Girl and about her new fragrance Gucci Première.

BLAKE LIVELY’s red carpet beauty inspirations range from A Midsummer Night’s Dream to J-Lo, but the actress’ favourite product when she’s not working is body lotion – albeit the Crème de la Mer variety. At the Venice Film Festival to promote Gucci Premiere – the new fragrance of which she is the face – Lively spoke to us about her go-to hair and make-up looks, exercise, and shooting the final season of Gossip Girl.

What’s your go-to beauty or hair look for events?
“It depends. I was at a premiere in Los Angeles recently in a Zuhair Murad gown, and I could have gone two ways  - a smoky eye and lighter lip with a very slicked-back, straight, long ponytail, or a Rita Hayworth look with the red, longer nails and little cat eyes. So I went for [the latter] because that to me was a fun, special moment. But the next day at the premiere in New York I had this beautiful Gucci mellow yellow gown, and with that I thought you could go Grecian or A Midsummer Night’s Dream. So, to make it different from the night before, I thought: ‘I want a high pony or I want a braid’. And I had a necklace that I was considering wearing, so I thought: ‘let’s wrap it around the braid because it will make it more interesting’.”

So you decide upon the looks yourself?
“I’m always designing what the hair and make-up will look like and I style myself, including the shoes, jewellery, accessories – all of it. But then I’m lucky to be in the hands of some of the most talented people who will say: ‘so that’s your idea, now let me actualise it in a way that’s more beautiful’. Maybe it’s that old classic Hollywood look, maybe it’s messy Kate Moss hair or a slicked-back J-Lo ponytail. So there’s no go-to, it’s ‘who do you want to be tonight?’”

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Blake was yesterday (September 1) in Venice for the Fragrance Launch of Gucci Premiere. She wore a stunning red dress by (of course)  Gucci combined with ankle strap sandals as well from Gucci. There’s also an extended director’s cut video that can be watched below!

RELATED LINK:
Appearances > 2012 > Gucci Premiere Fragrance Launch – September 1